Gist's Mission
Gist's personalized tools will empower patients worldwide whenever they need to obtain, read, understand, and use healthcare information to make appropriate health decisions and follow treatment instructions.
gist
The most important pieces of information about something
Oxford English Dictionary
Challenge
Low levels of health literacy and patient engagement are associated with poor treatment outcomes, significantly extended hospital stays, higher readmission rates, and higher hospitalization costs.
Solution
Based on the understanding that personalized patient education is a fundamental precondition for effective patient engagement, we’ve developed a platform enabling highly scalable production of personalized content, profoundly improving patient engagement and literacy levels.
Our Platform
Gist’s proprietary technology seamlessly combines animated video segments into an interactive video on the planned procedure, needed preparation, and recovery process. The video is individually tailored to the patient’s language, age group, gender, planned procedure, pre-existing medical conditions, and locally prevalent regulations and best practices.
55%
reduction in preoperative meetings
50%
drop in outpatient no-shows
60%
improvement in colonoscopy bowel preparation adherence
Link
22%
improvement in screening test scheduling activation
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80%
decrease in Workload for Medical Staff
A solution for every setting
Gist’s personalized patient engagement platform provides a flexible framework for bridging communication gaps between patients and healthcare providers across the full spectrum of clinical and regulatory situations. The platform’s modular architecture and SaaS-based use model make it highly adaptable to varied parameters on the national, healthcare facility, patient routine, and individual patient levels.
Proud To Collaborate With
Meet Our Team
Gist’s executive team has extensive experience leading private and public health-tech companies with a strong focus on personalized medicine. The team is supported by a multidisciplinary group of top experts in medicine, artificial intelligence and machine learning, health policy, animation and visual communication, anthropology, and psychology.
Dan Rolls
Founder and CEO
A serial entrepreneur specializing in digital healthcare and patient engagement
Prof. Ori Rogowski
Co-founder and CMO
Director, Internal Medicine C,
Tel Aviv Medical Center
Prof. Amir Lerman, MD
Board Member & Chief Medical Advisor, Cardiology
Dr. Lerman - Head of the Cardiology Research Department at the prestigious Mayo Clinic. He also leads the Department of Innovation Research and the Application of Artificial Intelligence
Prof. Idit Matot
Chief Medical Advisor, Anesthesiology
Prof. Matot, President of the European Society of Anesthesiology & Intensive Care , brings her extensive expertise and leadership to the forefront of the anesthesiology and intensive care across Europe
Zvi Zahavi, MD
Board Member
Dr. Zahavi brings extensive experience in digital health entrepreneurship, improving communication between caregivers, healthcare organizations, and market expansion
Dr. Ilan Cohn
Co-founder & Chairman
Dr. Cohn leverages his extensive experience in founding and developing healthcare companies and building intellectual property assets to guide GistMD's innovation and strategic growth
Revital Shahar
Research Nurse
Revital leverages her expertise in nursing research to enhance patient care and contribute to GistMD's innovative solutions
Demetria M. McNeal, PhD, MBA, CPTD
Chief Advisor for Health Equity
Dr. McNeal leverages her expertise in health equity research to enhance patient empowerment by addressing disparities in healthcare access and outcomes
Elinor Karni
UI/UX and Product Design Manager
With over 20 years of expertise in developing digital identities, products, and creating unique digital experiences, Elinor leads product design at GistMD
Daniella Benaim
Community Manager
Daniella leads GistMD's social media presence and communication strategy, fostering community engagement and supporting our mission
Prof. Zvi Grunwald
Chair, Department of Anesthesiology Jefferson Health Clinician
The James D. Wentzler Professor and emeritus chair of anesthesiology at Sidney Kimmel Medical College.
Prof. Shmuel Banai
Chief Medical Advisor, Cardiology
Director, Cardiology Division, Tel Aviv Medical Center
Daniel Stocki, MD
Medical Advisor, Anesthesiology
Director, Paediatric Acute and Chronic Pain Clinic, Tel Aviv Medical Center
Aviva Shemer
Strategy and Patient Experience
With over 20 years of experience managing the service and marketing departments at TLV Medical Center, Aviva has been accompanying GistMD since its inception
Prof. Yariv Yogev
Chief Medical Advisor, Obstetrics and Gynecology
Director, Lis Maternity and Women's Hospital,
Tel Aviv Medical Center
Prof. Anat Loewenstein
Chief Medical Advisor, Opthamology
Director, Ophthalmology Department, Tel Aviv Medical Center
Isaac Brzezinski Sinai, MD
Medical Advisor, Anesthesiology
Anesthesia Department Resident, Tel Aviv Medical Center
Ofer Havakuk, MD
Medical Advisor, Cardiology
Dr. Havakuk led the development of GistMD's heart failure program
Prof. Fahed Hakim
Chief Medical Advisor, Pediatrics
Director, Nazareth Hospital EMMS
Her young life was brutally extinguished on October 7 by Hamas terrorists
Osher Barzilay
A fallen soldier
Represented the best of us
Prof. Carolyn Weiniger, MD
Medical Advisor, Obstetric Anesthesiology
Director, Obstetric Anesthesiology, Tel Aviv Medical Center
Liat Deutsch, MD
Medical Advisor, Gastroenterology
Head of the clinical nutrition service, Department of Gastroenterology & Liver diseases, Tel Aviv Medical Center
Nehama Karpol Burak
Psychologist
Nehama enhances patient engagement through her expertise in human behavior, emotions, providing personalized and empathetic care
Prof. Zaza Iakobishvili
Chief Medical Advisor
Director, Community Cardiology, Tel-Aviv District, Clalit Health Services
Daniel Nave, PhD
Anthropologist
Daniel enhances engagement strategies by incorporating cultural insights and an appreciation for patient consciousness
Maayan Konigstein, MD
Medical Advisor, Catheterization
Head of the clinical nutrition service, Department of Gastroenterology & Liver diseases, Tel Aviv Medical Center
Bat Zion Shachar, MD
Medical Advisor, Gynecology
Attending, Gynecology and Obstetrics, Maccabi Healthcare Services
Director of Clalit Child Health Center